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 / Sports Strategy and Tourism Development
PROS established this practice to support sports service providers and government agencies alike in streamlining their sports offerings, developing and packaging them effectively to target market needs and ensure optimum participation. PROS applies its extensive industry knowledge, which includes experience with some of the finest national and international sporting events and organizations, to provide an objective review, analysis and recommendations for agencies aspiring to reach the highest echelons of their industry.

The focus is on helping clients develop a proactive and consistent approach to achieving their vision and mission, focusing on core activities and prioritizing and leveraging resources. From developing business performance plans for the United States Olympic Committee's National Governing Bodies and sports tourism plans for all of Eastern Kentucky to building integrated marketing and branding plans for the finest whitewater adventure course in the country (Adventure Sports Center International, Maryland), we have done it all.